Customer Privacy Notice

This privacy notice tells you what to expect us to do with your personal information.

Contact Details

What Information We Collect, Use, and Why

To Provide Patient Care, Services, Pharmaceutical Products and Other Goods

We collect or use the following information:

  • Name, address and contact details
  • Gender
  • Pronoun preferences
  • Date of birth
  • Next of Kin details including any support networks
  • Emergency contact details
  • Photographs
  • Health information (including medical conditions, allergies, medical requirements and medical history)
  • Information about care needs (including disabilities, home conditions, medication and dietary requirements and general care provisions)
  • Test results (including psychological evaluations, scans, bloods, x-rays, tissue tests and genetic tests)
  • Payment details (including card or bank information for transfers and direct debits)
  • Records of meetings and decisions

We also collect special category health information for this purpose, which is subject to additional protection due to its sensitive nature.

For Prevention, Detection, Investigation or Prosecution of Crimes

We collect or use the following personal information:

  • Name, address and contact details
  • Video recordings of private or staff only areas (including staff rooms, offices, surgical areas, consultation areas and outside spaces to which only staff or patients have access)
  • Audio recordings of private or staff only areas (including staff rooms, offices, surgical areas, consultation areas and outside spaces to which only staff and patients have access)
  • Relevant information from previous investigations

We also collect special category health information for this purpose, which is subject to additional protection due to its sensitive nature.

For Safeguarding or Public Protection Reasons

We collect or use the following information:

  • Name, address and contact details
  • Emergency contact details
  • Photographs
  • Health information (including medical conditions, allergies, medical requirements and medical history)
  • Information about care needs (including disabilities, home conditions, dietary requirements and general care provisions)
  • Relevant information from previous investigations
  • Test results (including psychological evaluations, scans, bloods, x-rays, tissue tests and genetic tests)
  • Records of meetings and decisions

We also collect special category health information for this purpose, which is subject to additional protection due to its sensitive nature.

For Patient App or Portal Functionality

We collect or use the following personal information:

  • Names and contact details
  • Addresses
  • Medical history
  • Payment details
  • Account information, including registration details
  • Information used for security purposes
  • Marketing preferences

We also collect special category health information for this purpose, which is subject to additional protection due to its sensitive nature.

To Comply with Legal Requirements

We collect or use the following personal information:

  • Name
  • Contact information
  • Identification documents
  • Health and safety information
  • Any other personal information required to comply with legal obligations
  • Safeguarding information

We also collect special category health information for this purpose, which is subject to additional protection due to its sensitive nature.

For Information Updates, Marketing or Market Research Purposes

We collect or use the following personal information:

  • Names and contact details
  • Addresses
  • Marketing preferences
  • Website and app user journey information
  • IP addresses
  • Personal information used for administration of the research
  • Personal information used for the purpose of research
  • Personal information used for medical investigations
  • Records of consent, where appropriate
  • Information relating to the national data opt-out

We also collect special category health information for this purpose, which is subject to additional protection due to its sensitive nature.

For Dealing with Queries, Complaints or Claims

We collect or use the following personal information:

  • Names and contact details
  • Addresses
  • Payment details
  • Video recordings of private or staff only areas
  • Audio recordings of private or staff only areas
  • Relevant information from previous investigations
  • Customer or client accounts and records

We also collect special category health information for this purpose, which is subject to additional protection due to its sensitive nature.

Lawful Bases and Data Protection Rights

Under UK data protection law, we must have a "lawful basis" for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO's website.

Which lawful basis we rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the ICO's website:

Your right of access

You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for.

Your right to rectification

You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete.

Your right to erasure

You have the right to ask us to delete your personal information.

Your right to restriction of processing

You have the right to ask us to limit how we can use your personal information.

Your right to object to processing

You have the right to object to the processing of your personal data.

Your right to data portability

You have the right to ask that we transfer the personal information you gave us to another organisation, or to you.

Your right to withdraw consent

When we use consent as our lawful basis you have the right to withdraw your consent at any time.

If you make a request, we must respond to you without undue delay and in any event within one month.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Our Lawful Bases for the Collection and Use of Your Data

Our lawful bases for collecting or using personal information to provide patient care, services, pharmaceutical products and other goods are:

  • Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
  • Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
  • Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.
  • Vital interests – collecting or using the information is needed when someone's physical or mental health or wellbeing is at urgent or serious risk. This includes an urgent need for life sustaining food, water, clothing or shelter. All of your data protection rights may apply, except the right to object and the right to portability.
  • Public task – we have to collect or use your information to carry out a task laid down in law, which the law intends to be performed by an organisation such as ours. All of your data protection rights may apply, except the right to erasure and the right to portability.

Our lawful bases for collecting or using personal information for the prevention, detection, investigation or prosecution of crimes are:

  • Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
  • Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
  • Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.
  • Vital interests – collecting or using the information is needed when someone's physical or mental health or wellbeing is at urgent or serious risk.
  • Public task – we have to collect or use your information to carry out a task laid down in law, which the law intends to be performed by an organisation such as ours. All of your data protection rights may apply, except the right to erasure and the right to portability.

Our lawful bases for collecting or using personal information for safeguarding or public protection reasons are:

  • Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
  • Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
  • Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.
  • Vital interests – collecting or using the information is needed when someone's physical or mental health or wellbeing is at urgent or serious risk. This includes an urgent need for life sustaining food, water, clothing or shelter. All of your data protection rights may apply, except the right to object and the right to portability.
  • Public task – we have to collect or use your information to carry out a task laid down in law, which the law intends to be performed by an organisation such as ours. All of your data protection rights may apply, except the right to erasure and the right to portability.

Our lawful bases for collecting or using personal information for patient app or portal functionality are:

  • Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
  • Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
  • Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.
  • Vital interests – collecting or using the information is needed when someone's physical or mental health or wellbeing is at urgent or serious risk. This includes an urgent need for life sustaining food, water, clothing or shelter. All of your data protection rights may apply, except the right to object and the right to portability.
  • Public task – we have to collect or use your information to carry out a task laid down in law, which the law intends to be performed by an organisation such as ours. All of your data protection rights may apply, except the right to erasure and the right to portability.

Our lawful bases for collecting or using personal information to comply with legal requirements are:

  • Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
  • Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
  • Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.
  • Vital interests – collecting or using the information is needed when someone's physical or mental health or wellbeing is at urgent or serious risk. This includes an urgent need for life sustaining food, water, clothing or shelter. All of your data protection rights may apply, except the right to object and the right to portability.
  • Public task – we have to collect or use your information to carry out a task laid down in law, which the law intends to be performed by an organisation such as ours. All of your data protection rights may apply, except the right to erasure and the right to portability.

Where We Get Personal Information From

We collect personal information directly from you during consultations, appointments, and through our website and patient portal.

We may also receive information from:

  • Your GP or other healthcare providers
  • Other medical professionals involved in your care
  • Your emergency contacts or next of kin

How Long We Keep Information

We keep your personal information for as long as necessary to provide you with care and services, and to comply with legal and regulatory requirements.

Medical records are typically retained for a minimum of 10 years after your last treatment, in accordance with professional guidelines and legal requirements.

Marketing information is kept until you ask us to stop sending you updates, or until we decide to stop using your information for marketing purposes.

Who We Share Information With

We may share your personal information with:

  • Your GP or other healthcare providers involved in your care
  • Medical specialists or consultants
  • Regulatory bodies and professional organisations
  • Insurance companies (with your consent)
  • Law enforcement or legal authorities when required by law
  • Payment processors for secure transaction handling

We will only share your information when necessary and in accordance with data protection law.

How to Complain

If you have any concerns about our use of your personal information, please contact us first:

You can also complain to the Information Commissioner's Office if you are unhappy with how we have used your data:

Information Commissioner's Office

Wycliffe House

Water Lane

Wilmslow

Cheshire

SK9 5AF

Helpline: 0303 123 1113

Website: ico.org.uk/make-a-complaint

Last Updated: 5 February 2026

If you have any questions about this privacy policy, please contact us at 07734 959584 or info@anastasiabeauty.co.uk